Red Fish Solution: “Text ER” Program
Overview: A trip to the ER is never fun. The long waits and frustration can almost be as painful as the injury itself. That is why Red Fish Media partnered with HCA to develop the “Text ER” program. This location based service delivers local HCA ER wait times to users, via SMS. This application allows users to get hospital information on the go in the event of an emergency.
Results: The Text ER program continues to be an informative and crucial tool for the community. The implementation of this mobile program has increased ER traffic by an estimated 20% for participating HCA hospitals.