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Red Fish Media + Nutrition Smart = A Healthy Partnership
FOR IMMEDIATE RELEASE Nutrition Smart Partners with Red Fish Media Miami Beach, Fla. (October 24, 2016) — With more than a decade pioneering the mobile marketing industry, Red Fish Media continues to change the way companies market and advertise their businesses to reach customers more effectively.
Matt McKenna set to speak at Money 20/20
The world's biggest and best event, covering payments and financial services innovation for commerce at the intersection of mobile, retail, data and technology, is back and better than ever! With 10,000+ attendees, including more than 1,000 CEOs, from 3,000 companies and 75 countries, Money20/20 is critical to realizing the vision of disruptive ways in which consumers and businesses manage, spend and borrow money. This year Red Fish Media’s President and Founder, Matt McKenna, will be joining a prestigious list of speakers discussing “Digital Marketing & Loyalty for the Connected Consumer.
A Dynamic Design
Red Fish Media has just created a dynamic site for a dynamic company! Backed by years of entertainment industry experience Red Fish Media's client, Dynamic Production's, is known for its high-performance quality and ability to deliver innovative solutions within the event production industry. Dynamic has produced and serviced major sporting events, large scale music festivals, private parties, and globally recognized corporate functions.
Matt Mckenna Discusses Social & Mobile Trends at ShopTalk
With 3,000 attendees, 300+ speakers and 350+ CEOs, Shoptalk is an unprecedented gathering of individuals and companies reshaping how consumers discover, shop and buy any product, service or experience. Shoptalk provides a platform for large retailers and brands, startups, tech companies and investors to come together in an open and friendly environment.
Happy Birthday, Dr. Seuss!
Dr. Seuss has been an inspiration to many young and old.
Why SMS?
Text Messaging Can Improve Your Traditional Marketing Mix Traditional marketing outlets make it difficult for your audience to take action immediately. That is why adding an SMS component can improve response rate and increase consumer interaction.
Red Fish Media & Freedom From Addiction
Red Fish Media has been working closely with our client Freedom From Addiction to brand and develop its online resource community. RFM created a marketing and content strategy equipped with social, mobile, print and digital aspects that communicated the benefits of the brand's offerings to its target market.
Top 5 Innovation Quotes for the New Year
Any sufficiently advanced technology is equivalent to magic. – Arthur C.
Money20/20 Recap
What an amazing event! Check out our recap photos!  
Red Fish Media Sponsors the Thames Doggy Challenge
Giving back is a big part of Red Fish Media's culture. This year we teamed up with our friends across the pond, Jabberwokie, to put our digital genius behind an important cause, the Thames Doggy Challenge.
Stay Caffeinated My Friends!
Staying caffeinated is an important part of our daily lives! Some of our best ideas are developed over a nice hot cup of joe! That is why we are excited to announce our new partnership with local coffee house, Panther Coffee. We have recently implemented the Panther Alerts program that provides coffee lovers exclusive offers and news regarding the best coffee in South Florida.
Matt McKenna Joins The Conversation At Money20/20
As the industry’s primetime conference and trade show, Money20/20 delivers the biggest scale, best audience and most engaging event. Money20/20 is the largest global event focused on payments and financial services innovation for connected commerce at the intersection of mobile, retail, marketing services, data and technology.
Discover Utilizes the Red Fish Media Sweepstakes Platform to Engage Consumers
Advertising is most effective when it is part of a value exchange. Brands are incorporating sweepstakes and contests into their digital marketing strategies to enhance the consumer experience and increase brand loyalty.
Top 5 Social Media Trends of 2015
This year, 70% of marketers will increase their social media advertising spends according to an Adweek report. Here are the top five trends we anticipate: 1- Social Network Television: millennials are mobile and they’re very much about on-demand curated entertainment experiences.
SXSW Recap
This year’s SXSW brought together a host of innovators from a variety of industries. In the mix of presenters was Rodrigo Abdalla, Youtube Content Marketing Manager for Google, CloudFlare CEO and Co-Founder Matthew Prince,  IBM Consigliere on Developing Engagement Nathan Vega and Huge Senior Software Engineer Micah Acinapura (to name a few).
Calling all Miami Beach locals and visitors!
Red Fish Media is entering Phase 2 for the Miami Beach Centennial, and we want your help! After successfully launching a fully-responsive website and branded SMS campaign for the Miami Beach Centennial, Red Fish Media and DeepSleep Studio are excited to be entering Phase 2, the Projection Project. Working in conjunction with ACT and the City of Miami Beach, we are currently curating content to be projected every night on the sides of the 407 Lincoln Road and 541 Lincoln Road (H&M) buildings.
#OurHolidayPartyWasBetterThanYours
Things got a little bit weird this year at our annual Red Fish Media / DeepSleep Studio holiday party. Then again, we wouldn’t have it any other way.
Getting It Done!
Sorry you haven't heard from us in awhile but we're busy making things happen! 
Red Fish Media Goes Mobile for the Miami Beach Centennial
Miami Beach is officially one century old! To help celebrate the city's Centennial, Red Fish Media and DeepSleep Studio developed a fully responsive website and mobile strategy promoting the event. The website featured fun facts about the city, custom #MiamiBeach100 memorabilia and a live social media feed showcasing content from related accounts.
RFM Connects with Saks OFF 5TH
RFM loves Saks OFF 5TH, so when the company announced plans to open its new flagship store in Costa Mesa, CA, we couldn’t wait to help spread the news. To bring awareness to the store opening, we launched a Text2Win campaign alerting the public to the big news.
Red Fish Media Showcases ScreenLink at AFR Design Spark
AFR chose Red Fish Media as a premier tech sponsor of this year's annual Design Spark National Showcase & Networking Tour. The Design Spark Showcase aims at bringing together the top movers and shakers in the industry to discuss emerging trends in event production.
Red Fish Media Sponsors AFR's Design Spark Event
AFR has chosen Red Fish Media as a tech sponsor of this year’s annual Design Spark National Showcase & Networking Tour, which will take place on September 15, 2014 at the Perez Art Museum in Miami. For the past eight years, AFR has brought together top innovators in the industry to discuss new trends in event production.
Swiffer & Red Fish Set Out to Make Man Clean
Earlier this fall, Red Fish Media partnered up with D.L.
A Healthy Partnership: RFM & Methodist Healthcare
We’re proud to be working with Methodist Healthcare System of San Antonio on a ground-breaking SMS-based service called Text ER. The service allows users to text a keyword and their zip code to a designated short code in order to receive a list of nearby ER facilities and their average wait times.
[Video] Red Fish Media and Perry Ellis Speak At MMA CEO/SMO Summit
Hilton Head, SC – During this year’s MMA CEO/SMO Summit, Red Fish Media president and founder Matt McKenna joined forces with longtime client Justin Roisman, Head of Mobile Strategies at Perry Ellis, to put a new spin on the old marketing adage “Attract, Engage, Convert, Retain.” Masters in consumer acquisition, the two heavyweights discussed the formula for selecting the perfect marketing mix in today’s digitally-driven consumer environment.
Snickers & Red Fish Media: A Sweet Team Effort
Football season is back in full swing. Red Fish Media has teamed up with Mars Candy once again for its annual Game Day Satisfaction Sweepstakes.
RFM President Matt McKenna Speaks with Perry Ellis at MMA CEO/SMO Summit 2014
During this year’s MMA CEO/SMO Summit, our own president Matt McKenna joined up with longtime client Justin Roisman, Head of Mobile Strategies at Perry Ellis, to put a new spin on the old marketing adage “attract, engage, convert, retain.” Masters in consumer acquisition, the two heavyweights discussed the formula for selecting the perfect marketing mix in today’s digitally-driven marketplace.
Red Fish Media and long time client Perry Ellis to present at the MMA CEO/CMO Summit, Hilton Head SC
The Future of Consumer Acquisition- How Technology and Instant Gratification has Redefined Retail Marketing In this session Red Fish Media’s President and Founder, Matt McKenna, will sit down with longtime client Justin Roisman, Perry Ellis,  to discuss consumer acquisition in the digital age. Selecting the perfect marketing mix to attract consumers is an art form that these two men have mastered.
Check out Matt McKenna's keynote at the 2014 BizBash Innovation Forum
How Mobile Is Changing the Future of Events Matt McKenna, president & founder, Red Fish Media With so much technology offered on mobile devices now, event organizers have more options than ever to engage and understand their attendees. But the industry is only just beginning to understand how to optimize the data gleaned from platforms like social media.
Red Fish Media and DeepSleep Studio join forces
Welcome to the Family! Extra extra, read all about it. We’ve recently doubled the size of our office space to make room for our new strategic partnership with DeepSleep Studio.
BizBash has selected Matt McKenna to be a keynote speaker
BizBash has selected Matt McKenna, founder and president of Red Fish Media, to be a keynote speaker at their annual Event Innovation Forum, held at the Fort Lauderdale Convention center on April 23rd 2014 . BizBash named Matt one of the most innovative event professionals in 2012 and has since made him their go-to expert on the use of mobile applications at events.
Original Penguin NIGHTCAP campaign
Long time Red Fish Media client, Original Penguin, launched its newest mobile campaign "Nightcap" on Valentines Day 2014. The campaign drives awareness of its latest men's cologne, NIGHTCAP.
Red Fish powers West Marine sweepstakes at Miami Boat Show
Red Fish Media has activated several mobile campaigns for West Marine, since 2011. This Miami Boat Show Text2Win campaign was activated to help build West Marine's CRM program by offering an immediate incentive.
Red Fish Media powers SMS for Snickers
Since 2010, Red Fish Media has been powering mobile campaigns for Mars Chocolate. This January, Red Fish in conjunction with other agencies will launch the eighth national mobile sweepstakes for Mars Incorporated, named “Snickers Super Bowl Satisfaction Sweepstakes.
Red Fish partners with HCA East Florida to launch InformER
HCA East Florida in coordination with Red Fish Media has developed a revolutionary new patient empowerment-messaging product called InformER. InformER is an SMS based service which allows patients and invited family / friends to receive status updates as to what is happening throughout their course of care in the ER.
For Shoppers, Next Level of Instant Gratification
"A wave of experiments at various companies could take consumer convenience (and impulsiveness) to new heights. The ultimate vision is a form of shopping nirvana, where consumers can buy what they covet on the spot — straight from an attention-grabbing magazine ad, for instance, or off a television screen, or even from a refrigerator.
Red Fish Media Partners with Estée Lauder
Perfume samples in magazines are so yesterday. Thanks to Red Fish Media and Estée Lauder, there’s a new way to try out fragrances.
Red Fish Media Captains West Marine's Text2Win Campaign
West Marine turned to Red Fish Media for its Text2Win program with two objectives in mind. Those being: 1) engage consumers with the brand and 2) grow West Marine’s CRM database.
Red Fish Media Fuels Up with Citgo
Who doesn’t want free gas? We partnered with Votigo for Citgo’s “Fueling Good” Text2Win/Instant Win campaign for free Citgo gas. Launching in four markets (Texas, Pennsylvania, Florida and Georgia), participants were able to enter via SMS, online entry, mobile web entry or QR code entry for a chance to win the grand prize of gas for a year and weekly prizes of $100 Citgo gift cards.
Red Fish Media and Saks OFF 5th Go Shopping
Imagine a $1,000 shopping spree at Saks Off 5th. In conjunction with new store openings in nine markets, the retailer launched a Text2Win campaign with Red Fish Media.
Red Fish Media laces up to power Puma Kicks Text2Win Campaign
Back to school time means one thing: New kicks and Gear. From August 25 to October 30, we helped Puma with its Text2Win campaign.
Red Fish Media Gives Birth to a Gamified Mobile App
For pregnant women, a countdown is essential, which is why Red Fish helped design, develop and launch the My 39 Weeks Mobile App. The goal of the app is to give mothers-to-be one daily task according to their due date to help perpetuate a healthy pregnancy (Think: walking, prenatal yoga, hydration tips, etc …).
Are 2D bar codes still relevant in the luxury industry?
Red Fish Media’s President and Founder, Matt McKenna, provides insight on QR Codes in the Evins Aperture article “Three Questions: Are 2D bar codes still relevant in the luxury industry?”.   With nearly a decade of mobile experience, Matt provides his expert opinion and candidly answers questions regarding the importance of QR codes in Luxury marketing.
Matt McKenna named SunPost's Best Innovative Businessman
Miami is a unique melting pot of cultures and attitudes that could never be replicated. We pride ourselves on working hard and playing hard.
CTIA announces the names of its B!G Idea Contest finalists
Almost 10,000 mobile industry leaders voted online to select CTIA’s B!G Idea finalists. Matt McKenna, Red Fish Media’s Founder & President, was among those selected as a finalist in the Mobile Visionary category.
West Marine enlists Red Fish Media to help increase its CRM database
West Marine, the world's largest retailer in boating and fishing supplies, enlisted the services of Red Fish Media to launch its West Marine Gift Card Giveaway. Red Fish designed and developed the boating retailer's Text2Win program with two objectives in mind; 1) engage consumers with the brand and 2) grow West Marine’s CRM database.
Red Fish heads to Austin for the Chevy Tweet House at SXSW
Every year the world’s top innovators in film, music and interactive media come together at SXSW in Austin, Texas to share ideas and let loose. Although there are numerous festivals and celebrations during this 10 day conference, one event always ranks among the best, the Chevy Tweet House.
Red Fish sponsors iGNA 2013 Conference
Miami Beach: Mobile Marketing and Digital Agency Red Fish Media sponsors the 2013 iGNA conference at Planet Hollywood in Las Vegas. The firm supplied a variety of interactive mobile applications to engague the audience and interact with panelists and speakers.
Red Fish Media welcomes its first client of 2013, Mohegan Sun
Mohegan Sun has selected Red Fish Media to design and launch its mobile strategy for 2013. “A world at play and a world to its own”, Mohegan Sun, is one of the world's most extraordinary destinations.
Red Fish Media donates mobile services to a special cause!
Over the past 6 years, Red Fish Media has been a supporter and partner of the Best Buddies organization. Red Fish has designed and developed numerous mobile programs to help aid the organization in its cause to help those effected with intellectual disabilities.
Red Fish designs Custom QR Code for Express
Express knows that everything doesn't always have to be in black and white. To kick off the New Year in color, the trendsetting fashion brand enlisted Red Fish Media to design and develop two Custom QR Codes for Express and Express International.
Red Fish Media Powers One Giant Pledge!
Red Fish Media is currently powering an SMS Drip program for General Mills brand Green Giant surrounding its One Giant Pledge campaign.  Fans are able to sign up for this program by entering their information on Green Giant’s Facebook page, which will then prompt a welcome message and then specific weekly messages based on sign up date.
Red Fish Media Falls into Fashion with Saks OFF 5TH!
From October to November, Red Fish Media was proud to power OFF 5TH’s Fall Into Fashion Text2Win Sweepstakes.  Calls to action were place in OFF 5TH stores nationwide, along with email blasts.
Red Fish helps Task Force
The National Gay and Lesbian Task Force is an organization dedicated to the equality of gay, lesbian, bisexual and transgender community. This year Task Force held its 16th annual Miami Recognition Dinner, Sparkle, at the Fontainebleau Miami Beach.
IDEX Online selects Red Fish as mobile AOR
IDEX Online operates an innovative diamond trading platform, benchmark and dynamic pricing and publishing enterprise that links the best of the diamond tradition with cutting edge advances in today's technology and real-time news publishing. The brainchild of entrepreneurs with deep roots in the diamond and Internet industries, IDEX Online gathers over $4 billion in diamond inventory on an easy to use trading marketplace and platform that serves professional diamond dealers and jewelers globally.
Red Fish Media welcomes Northern Trust as its newest client
Red Fish Media is extremely excited to welcome our newest client, Northern Trust. Northern Trust is a global leader in delivering innovative investment management, asset and fund administration, fiduciary and banking solutions to corporations, institutions and affluent individuals.
Matt McKenna is selected to speak at the World's first QR Code Conference & Exhibition
Red Fish Media’s Founder and President has been selected to speak at the World’s first ever QR Code focused exhibition and conference, QR World Expo 2012 in London. The QR World Expo will host to some of the most innovative QR Code products and services, as well as seminars from the most innovative leaders in the industry.
kate spade selects Red Fish Media for its in-store mobile engagement
August 13, 2012: Today Red Fish Media announces that it has partnered with fashion retailer kate spade to power the brand’s Custom QR Code initiative. The QR Code will link to a holiday video and will appear in stores across the nation this holiday season.
PUMA Selects Red Fish Media as its Mobile Marketing Partner
July 19th 2012: Today Red Fish Media announces that it has partnered with legendary athletic apparel company PUMA, to launch a Custom QR Code and email capture program leveraged to bolster the brand’s CRM initiatives.  Custom QR Codes will be placed in retail locations nationwide, that will link to either the brand’s Facebook page or to a mobile optimized landing page used for email sign-up.
Red Fish Media powers a knockout Text2Win program for Aquinity Sports
This week Red Fish Media launched Acquinity Sports Text2Win Sweepstakes at Seminole Hard Rock Hotel and Casino, Hollywood.  By texting one of several different keywords, fans will have a chance to win two ringside seats at the upcoming boxing event to be held on July 21, 2012.
Red Fish Media develops a Text4Info / Email Capture Campaign for the 2012 Sage Summit
Red Fish Media has partnered with Sage to launch a Text4Info / Email Capture application during the 2012 Sage Summit. This campaign will allow attendess to receive information regarding products of interest directly to their email address.
Red Fish Media and HCA East Florida launch Tic-Doc.
Finding a doctor is faster than… reading this news article! Red Fish Media and HCA East Florida have taken healthcare to whole new level with the release of the cross platform mobile web application TIC-DOC! Tic-Doc is a location-based mobile application designed, developed and powered by Red Fish Media. The application allows consumers to locate an HCA East Florida doctor by location, specialty and or hospital affiliation.
Coverage of the MMA CEO & CMO Summit in Dominican Republic
Red Fish Media’s Founder and President, Matt McKenna, lead the creative roundtable at this year’s Mobile CEO & CMO Summit: Deconstructing Mobile, hosted by the Mobile Marketing Association. From July 15th through the 17th the mobile’s elite came together at Casa De Campo in the Dominican Republic, to share ideas and expert insights regarding the mobile industry’s current and future role in today’s world.
Red Fish partners with PI&C to power Mohegan Sun's mobile initiatives
Red Fish Media and PI&C have partnered to launch a Text2Win Sweepstakes for Mohegan Sun.  Calls to action will be displayed in Kenmore Square during Boston Red Sox’s games starting July 16th.
Red Fish designs and powers the "OFF to London Sweepstakes" for Saks OFF 5TH
Red Fish Media, Saks Fifth Avenue OFF 5TH and Small Luxury Hotels have teamed up to launch the “OFF to London Sweepstakes”. This mobile sweepstakes provides consumers with a chance to win OFF 5TH gift cards and a grand prize trip which includes airfare, and 5 days/4 nights stay at The Saint James Hotel and Club in London.
Red Fish Media and Microsoft launch "Take FRC to College With You" Text2Win
Red Fish Media teamed up with Microsoft to launch a Text2Win campaign for it First Robotics Competition. First Robotics mission is to inspire young people to be science and technology leaders.
Red Fish Media partners with OMD to implement a Text2Screen campaign during its 2012 Content Day
OMD (OMD named Global Media Agency of the Year by Adweek and US Agency of the Year by Advertising Age) is an integrated communications agency which delivers media and marketing solutions globally. On April 18, 2012, the company gathered together top, senior-level clients and executives from the Hollywood Entertainment space to share ideas and brainstorm.
South Florida BizBash Expo 2012
Red Fish Media’s Laraine Hart, Director of Marketing & Social Media and Tim Tilson, Director of New Programs were keynote speakers at this year’s BizBash Expo. BizBash is an organization that exists to inspire effective special events, share the latest ideas and strategies, provide essential tools and resources, and foster the community.
Red Fish Media partners with Wonderbag to save the planet. . . one stew at a time!
A Wonderbag is an insulated bag in which people can cook anything from meaty stews or vegetable curries to simple rice and soups. You heat up your pot of food on the stove, kick-starting the cooking process, and then place it in the Wonderbag.
Red Fish Media and Saks Off 5th launch a Whole New Look Text2Win in Nashville
Red Fish Media has collaborated again with Saks Fifth Avenue OFF 5th for the Grand Opening of its Nashville store. Red Fish implemented a Text2Win campaign to drive traffic to the new store location and bring awareness to the event.
Red Fish Media designs Custom QR Code & Mobile Site for the DKNY Ashley Greene event at Macy's
In support of Ashley Greene’s public appearance for DKNY & DKNY Jeans at Macy’s Herald Square on March 29th at 6pm, DKNY has partnered with Red Fish Media, a leader in mobile marketing to design and program a Custom QR Code and Mobile Site. The Mobile Site allows fans to learn more about the upcoming event, sign up to receive text message reminders and share event details socially on Facebook, Twitter and Tumblr.
BizBash Names, Matt McKenna, to Its Most Innovative People list
MARCH 14, 2012 — In its second annual “Innovation Issue,” BizBash Media names Matt McKenna, Founder and President of Red Fish Media, to its list of the 66 most innovative people in the event marketing industry. Matt is among the planners, designers, caterers, and other professionals who stand out as the drivers behind groundbreaking, purpose-driven concepts that shape the way we think about events today.
Coverage of SXSW 2012
March 10, 2012: Red Fish Media Founder and President, Matt McKenna, will be a panel speaker at this year’s Tweet House held during the SXSW Trade Show.  The Tweet house is where Silicon Valley and Hollywood meet to celebrate Twitter and the Real-Time Web.
Red Fish Media is powering interactive SMS applications at MacWorld | iWorld 2012
Red Fish will partner with IDG World Expo to power interactive SMS applications for MacWorld | iWorld 2012. Macworld | iWorld 2012 is the world’s ultimate fan event for those who use, create and love Apple products.
COVERAGE OF THE MOBILE SHOW IN DUBAI, UAE
THE FIRST MOBILE EXPO IN THE MIDDLE EAST..
Saks Fifth Avenue uses holiday windows to increase mcommerce sales
This year Saks Fifth Avenue has integrated an innovative mobile technology, custom QR codes, within its holday window displays. These custom QR codes allow consumers and passersby to directly interact with the Saks brand.
Matt McKenna joins the panel at MEF Americas 2011: Content and Commerce Convention
Matt McKenna, Founder and President of Red Fish Media, will be a panelist at this year’s MEF Americas: Mobile Content and Commerce Conference. This 2-day event focuses on issues, strategies and case studies from the content, finance, retail and brand verticals.
Red Fish Media Powers Saks OFF 5th Winter Style Reboot Mobile LookBook
Today Red Fish Media and its iconic fashion retail partner Saks OFF 5th launched the brand’s first Mobile LookBook. The Mobile LookBook hosts the brand’s Winter Style Reboot Collection.
Red Fish Media is a finalist at the Effective Mobile Marketing Awards 2011 (EMMAs)
Red Fish Media is nominated at the EMMAs for Most Effective Mobile Travel & Tourism Solution. Red Fish Media is being recognized for the success of its Smart Alerts/ Mobile Drip Service provided to Luxor Las Vegas.
SMS will play an important role this holiday season
Red Fish Media's president, Matt McKenna, is featured in Luxury Daily discussing how SMS is playing a key role in driving cusomers to brick-and-mortar store locations this holiday season.  Location-based SMS key to driving affluent holiday shoppers in-store By Kayla Hutzler October 13, 2011 The emotional aspect of gift-giving will have many affluent consumers shopping in-store this holiday season, making location-based SMS messaging a prime mobile marketing tactic.
Red Fish Media featured in The New York Times
Red Fish Media’s Custom QR Codes were featured in the New York Times Business Day section, along with clients Ralph Lauren, Perry Ellis and Rachel Zoe.  The article provides an overview of the different ways retailers and fashion brands are incorporating Custom QR Codes in their marketing mix and why they’ve chosen to utilize these pieces of digital art.
Matt McKenna is a Keynote Speaker at the CTIA Enterprises and Applications Conference in San Diego, CA
Red Fish Media’s President and Founder, Matt McKenna, will be a keynote speaker at the 2011 CTIA Enterprise and Applications Conference in San Diego, California. CTIA Enterprise and Applications is a three day conference that explores the evolution of the industry and the growth of mobile technology in business today.
Rachel Zoe provides her spring collection in the Palm of Your Hand!
Red Fish Media and Starworks Group have collaborated to move fashion forward through mobile technology with the launch of the Rachel Zoe 2012 Spring / Summer Mobile Preview Page. During New York Fashion Week, designer Rachel Zoe provided attendees of her 2012 Presentation and a handful of fashion bloggers an exclusive look at images of her Spring / Summer 2012 Collection.
Red Fish Media Quarterbacks the Nike Football Experience Mobile Campaign
On Board Experiential Marketing and Red Fish Media collaborated to launch Nike’s Football Experience Event. The Nike event featured Nike’s “New” football apparel line.
Red Fish Media launches Original Penguin's Back to School
Red Fish Media is currently powering the first Original Penguin Back to School Text2Win campaign. Original Penguin is a clothing line that specializes in men's and women’s apparel, footwear and eye wear.
Red Fish Media and BBC launch the Doctor Who’s Clues QR Scavenger Hunt
Red Fish Media joined forces again with BBC America to launch another innovative campaign, Doctor Who’s Clues QR Scavenger Hunt. The Doctor Who Scavenger Hunt was held during 2011 Comic-Con International, in San Diego, CA.
Red Fish Media and AOL launch the Text2WinAmp Giveaway
Red Fish Media and AOL have partnered to launch the Text2WinAmp Giveaway. WinAmp is a custom media player for Windows-based PC’s and Android devices.
Red Fish Media and Saks Fifth Avenue launch the Off 5TH SUMMER FASHION FREE FOR ALL
Red Fish Media and Saks Fifth Avenue OFF 5TH have teamed up to launch the “Summer Fashion Free For All” Text2Win Sweepstakes beginning in July. The sweepstakes kicked off a mobile marketing campaign for the luxury retailer that will boost consumer interaction and help drive incremental sales to brick and mortar locations nationwide.
The NEXT generation of QR CODES have arrived
Red Fish Media is taking QR Code development to the next level by customizing and branding QR Codes for our clients. A QR code is traditionally a black and white matrix barcode that encodes information on a two-dimensional plane.
Red Fish Media Featured in Shopper Marketing Magazine
Red Fish Media President, Matt McKenna, was recently featured in the June issue of Shopper Marketing Magazine. The article, Dynamic Mobile by Dawn Klingensmith, provides a comprehensive overview of how an efficient mobile strategy can engage customers, drive traffic to specific store locations and grow revenue.
Red Fish Media and Votigo help consumers sleep easy
This summer Red Fish Media partnered with Votigo, a Facebook Preferred Developer Consultant and leader in the social media promotions industry.  Together we launched a nationwide instant rebate Text2Win program for Simmons Bedding Company.
Our President, Matt McKenna at the Globe Forum in Stockholm, Sweden
Red Fish Media’s President, Matt McKenna, was a panelist at The Globe Forum Stockholm 2011. Joined by his peers of innovative thinkers, Matt Mckenna discussed how interactive the world has become through social media, online services and mobile applications.
Our President Matt McKenna at SFIMA with Red Fish client MGM
[PHOTOS ADDED] 2011 SFIMA Summit: Reaching Your Audience in a Three-Screen World  Matt McKenna - Mobile Money Makers: Quick Tips To Get the Most From Your Mobile Campaigns Red Fish Media’s President and Founder, Matt McKenna, will be a keynote speaker at the 2011 South Florida Interactive Marketing Association Summit. SFIMA is an all day Internet Marketing educational event which will be held on May 19, 2011.
Red Fish Media's Founder, Matt McKenna is featured in Get Rich Click
Red Fish Media's President and Founder, Matt McKenna, is featured in the new book Get Rich Click by Marc Ostrofsky. Marc Ostrofsky is best known as an entrepreneur and venture capitalist.
Red Fish Media 's advertisement in Inside Healthcare
Red Fish Media, a prescription for results! Inside Healthcare is a publication that provides intelligent and timely information for those running hospitals and other healthcare facilities. The magazine contains a unique combination of feature articles, corporate case studies, essays and advertisements from the most prominent voices in healthcare today.
Red Fish Media powers sms services for Doctor Who
Red Fish Media and BBC America have collaborated again to develop and launch the mobile alerts program for the BAFTA award winning series, Doctor Who. By texting the keyword “DOCTORWHO” to 23000, fans are able to receive exclusive BBC content and fan goodies.
Five tips for strong mobile marketing programs
Five tips for strong mobile marketing programs   A reputable mobile marketing provider can help your small business succeed with tools including contests and charitable donations. BY TASHA CUNNINGHAM Recently, BizBytes 101 gave you a glimpse into what mobile marketing can do for your small business.
Microsoft 2011 Imagine Cup USA
Microsoft’s Imagine Cup is the world’s premier student technology competition. This competition is sculpted around the belief that students can and will change the world.
Red Fish Media Nominated for 2011 Mobility Award
Red Fish Media has been nominated for best Mobile Couponing company by the 2011 Mobility Awards.Members of the press and analysts will select the winners of the 12th annual Mobility Awards that will be announced at the Wireless Innovators dinner, Tuesday, March 22nd, at the Rosen Centre during CTIA Wireless in Orlando, FL.
Red Fish Media powers Diddy mobile promotion
Diddy fans texted for a chance to win VIP tickets to show! Red Fish Media and Hits, a hidden information technology firm, have recently joined forces to create a mobile marketing campaign for music mogul, P. Diddy.
Top Gear launches mobile alerts
In January of 2011, BBC America partnered with Red Fish Media to launch the first mobile marketing campaign for its critically acclaimed show Top Gear. Top Gear’s 16th season kicked-off on February 7, 2011.
Matt McKenna interviewed by bnetTV at CTIA
Matt McKenna, President for Red Fish Media speaks with bnetTV at the 2010 Mobile Giving Foundation Forum held in San Francisco and gives us a overview of the company. http://www.
Red Fish Media and Snikiddy Snacks power Sweepstakes Whole Foods
Snikiddy® is the First All Natural Snack Food Company to go Completely Text While Offering Prizes, Taking Family Snack Culture and Health to the Next Generation. Boulder, CO (PRWEB) December 1, 2010 Today, Snikiddy® Snacks, the makers of All natural Baked Fries and Cheese Puffs launch a mobile text 2 win sweepstakes with Red Fish Media, the company responsible for award winning mobile programs for Ralph Lauren and other fortune 500 brands.
Red Fish Media and Guitar Center power Player Rewards
Red Fish Media has been working with Guitar Center to power its Player Rewards and Random Acts of Coolness Sweepstakes program. This campaign allows participants to opt-in to the Player Rewards membership club to receive mobile alerts which included coupons, elite benefits and exclusive invites.
Red Fish Media partners with Polo Ralph Lauren Foundation to raise money for Cancer research
Red Fish Media/Give on the Go partner with Polo Ralph Lauren Foundation and Pink Pony Fund during National Breast Cancer Awareness Month. The mobile campaign enables $10 donation to support care and prevention of cancer by texting PINKPONY to 501501 or by visiting Pink Pony Facebook application: http://apps.
Red Fish Media launches Snikiddy's Text2Win Jamis Bike Sweepstakes held within Wholefoods
Snikiddy® is a brand of great tasting snacks made from simple, wholesome and real ingredients. They are a healthy snacking alternative for toddlers, kids, and adults.
Red Fish powers secret image game at the X-Games.
Red Fish Media had the pleasure of working with OBE and S2F bringing the Subaru Inside Experience to life at the recent X-Games in Los Angeles. Red Fish Media designed and powered the instant win text game which delivered a secret game piece to the players phone.
Adrienne Arsht Center in Miami kicks off its first ever LIVE Text2Vote campaign
The Adrienne Arsht Center began its summer season with a free dance event that had mass appeal for the entire community. Tap dancers under the age of 18 competed for the audiences vote in The Miami Tap Pups Competition.
Red Fish launched HCA delta division.
News Release FOR IMMEDIATE RELEASE HCA – Delta Division Launches Innovative “ER Wait Time” Mobile Application RSS and Text Application to Deliver Vital Information to Decrease ER Wait Time Nashville, Tenn., June 24, 2010 –HCA hospitals in Louisiana and Mississippi unveiled a ground-breaking mobile application that provides potential patients approximate emergency room wait times – on demand and on the go.
"Teen Books" Text2Win Sweepstakes featured in People magazine Twilight Special Edition.
Red Fish Media is proud to announce its partnership with Gigante Vaz Marketing Group in powering the "Teen Books" Sweepstakes. Participants will have a chance to win their favorite upcoming book series: "Burned", "Infinity", or "Dark Flame" by texting “TEENBOOKS" to "23000" or by visiting www.
Red Fish powers American Idol text poll for Fox WSVN channel 7.
Red Fish Media powers various onscreen viewer polls for WSVN Channel 7 in Miami. The American Idol poll gauged viewers opinions on who should win.
Red Fish Media partners with Carrie Underwood to raise money flood victims in Middle Tennessee
Carrie Underwood helps Red Fish Media raise money for those effected by the floods in Middle Tennessee. Red Fish Media/Give on the Go client "The Community Foundation of Middle Tennessee" partners up with Academy of Country Music (ACM) and Great American Country (GAC) during the flood relief benefit concerts.
Red Fish Media brings mobile marketing to CANADA.
Red Fish Media brings mobile marketing to CANADA. Red Fish Media powers Brand Synchrony’s Spring/Summer text2Win campaign for their client Sterling Silver Premium Meats Sterling Silver Premium Meats wanted to bring brand awareness to their products throughout the grilling season via a Text2Win sweepstake, GO Silver Giveaway.
Matt McKenna was a featured speaker at THE TWEET HOUSE during SXSW.
Matt McKenna was a featured speaker at THE TWEET HOUSE during SXSW. Our Founder, Matt McKenna has been asked to return to The Tweet House and speak on a Brand Building panel along with Stefanie Michaels, and Christopher Barger.
Red Fish Media launches FACEBOOK APP for Yele Haiti.
Red Fish Media launches FACEBOOK APP for Yele Haiti. Click here to launch.
Matt McKenna booked to speak at TweetHouse during the Sundance Film Festival.
Founder of Red Fish Media, Matt McKenna, has been booked to speak at TweetHouse at the 2010 Sundance Film Festival. Matt Joins an illustrious list of speakers that includes: Kareem Abdul Jabber, Laver Burton, Shira Lazer, Beau Bridges, Deborah Morales, Jimmy jean-Louis, Adrian Grenier, Steve Broback, Daymond John, Dom Sagolla, Marcin Teodoru, Brian Solis, and many many more.
Ralph Lauren is 2009 Mobile Marketer of the Year
Polo Ralph Lauren Corp. took first place as 2009 Mobile Marketer of the Year.
Ongoing Coverage
Miami FL, Wednesday, January 13th, 2010 -  Miami-based "Give On The Go" a fundraising division o
Red Fish signs deal with Mazda.
Red Fish signs deal with Mazda to power an interactive “Test Drive” campaign . The program which launched at the South Florida International Auto Show prompts people to text their zip code to 23000 and schedule a test drive.
Red Fish sponsors the Tour De Cure.
Red Fish sponsors the Tour De Cure. Red Fish Media is the official Mobile Marketing sponsor of the American Diabetes Association, Tour De Cure.
Red Fish signs Perry Ellis.
Red Fish Media powers mobile services for Original Penguin, a Perry Ellis brand. The initial rollout of services will be focused around integrating text alerts with current brand marketing, please see http://www.
Red Fish helps Microsoft gather feedback.
Red Fish Media developed a mobile feedback tool for Microsoft. The mobile application will be used during Microsoft presentations to gather audience reactions.
CARON’S GONE MOBILE.
  Today we are pleased to announce that Caron has gone mobile with daily inspirational messages. People can opt-in to receive daily inspiring messages by texting CARONNOW to 23000.
Mobile donations go live with Give on the Go.
  Give on the Go helps non-profit organizations implement mobile messaging and mobile donation programs quickly and easily. Nearly everyone carries a mobile phone.
Red Fish supports the Florida Marlins Community Foundation.
The BankUnited Celebrity Golf Classic presented by Sharp Business Systems and driven by Champion Audi took place on Thursday, February 5, 2009 at Bonaventure Country Club in Weston, FL. The event was a huge success and Marlins players, coaches, broadcasters and other local celebrities spent a beautiful day on the links and participating in the silent and live auctions.
Beau Rivage goes live with mobile marketing.
Beau Rivage, an MGM MIRAGE property has gone live with mobile marketing.  People who text “Beau” to 23000 receive back a category menu to receive further information.
Economic downturn bodes well for mobile coupon companies.
Mobile coupons show promise, adoption remains modest By: Colin Gibbs Story posted: January 6, 2009 - 12:24 pm ET Plenty of application developers and content owners are spinning their wheels as they try to convince users to shell out for mobile goodies. But a small — and very optimistic — segment is hoping to get consumers to save money with their phones.
Red Fish Media's platform utilized at Zeitgeist.
  Red Fish Media had the pleasure of teaming up with Obscura Digital again to power the “Text-to-screen”, Text-to-question” and “Text polling” applications for the Google “Zeitgeist 08, Power Shift” conference at Google’s headquarters in Palo Alto. Speakers of Zeitgeist had the option of having audience members text in their questions to a secure shortcode that Red Fish Media hosted.
Official Ryder Cup "Instant-Win" press release.
Red Fish Media Powers Golfsmack’s Instant Win program OFFICIAL PRESS RELEASE September 15th 2008 VANCOUVER, BC and MIAMI BEACH, FL Monday, September 15th, 2008: Golfsmack and Red Fish Media, LLC, have announced an Agreement for the powering of Golfsmack’s much anticipated golf-based Instant Win standard rate SMS campaign in the US. Under the Agreement, as of September 12th, visitors to http://www.
Red Fish powers text to win promotion at the AUDI Best Buddies Challenge: Hearst Castle
Red Fish powers text to win promotion at the AUDI Best Buddies Challenge: Hearst Castle Best Buddies did it again! The AUDI Best Buddies Challenge: Hearst Castle featuring the Black Eyed Peas was a wonderful evening that raised millions of dollars for Best Buddies. Best Buddies is an organization that is dedicated to enhancing the lives of people with intellectual disabilities.
Big Brothers Big Sisters billboard up in Miami.
Big Brothers Big Sisters billboard up in Miami. Big Brothers Big Sisters is making the process of nominating a "Big" as easy as sending a text message and we all know you know how to do that.
Red Fish Media supports those in need.
Red Fish Media sponsors a mobile campaign “text JACK to 23000”. The goal of the campaign is to raise awareness of the needs in Kenya, as well as funds for those in need.
Red Fish Media featured in the Sun Sentinel.
This story ran in May 25th Business and Money section of the Sun Sentinel newspaper. Click on the image to read the story.
Red Fish Media to power mobile for Mansell Group.
Red Fish Media is pleased to announce that it has been chosen by Mansell Group, Inc to be its provider of mobile solutions.   The Mansell Group, a preeminent marketing support and technology agency located in Atlanta Georgia, provides key marketing services for unions and other large organizations.
Red Fish powers P&G promotion at Family Dollar stores nationwide.
Procter& Gamble knows how to create a promotion with strong family values.  When it wanted to connect with Hispanic consumers an in-store environment, it turned to  PowerPact, a national integrated agency, to create an exciting in-store sweepstakes for  Hispanic shoppers of more than 700 Family Dollar Stores.
Red Fish Media Big Help for Big Brothers Big Sisters.
Red Fish Media is pleased to announce that it has become the mobile marketing partner for Big Brother Big Sisters of Greater Miami (BBBS). BBBS is the preeminent not-for-profit providing social services and mentoring for at-risk youth.
Red Fish powers text-to-win promotions for hhgregg during Cincinnati Reds home games.
Photos property of the Cincinnati Reds. All rights reserved.
Photos from the hhgregg text-to-win promotion at a Cincinnati Bengals game.
Photos from the hhgregg text-to-win promotion at a Cincinnati Bengals game Photos property of the Cincinnati Bengals. All rights reserved.
Foodies on the go? Red Fish Media and Martha Stewart send recipes to their phones.
Foodies on the go? Red Fish Media and Martha Stewart send recipes to their phones. Click here to view the full December newsletter.
TEXT DOWN! Red Fish Media powers the text-to-win promotions with hhgregg.
TEXT DOWN! Red Fish Media powers the text-to-win promotions with hhgregg. Text Down! Those who attend a Colts, Panthers or Bengals home game this season will have the chance to win a Samsung HDTV from hhgregg.
Red Fish supports the Best Buddies gala in Miami
Red Fish Media supports the Best Buddies organization with SMS text services. RFM has donated its services and “BluWater messaging platform” to create an in interactive experience at the Best Buddies gala in Miami on Dec 1st 2007 ( http://www.
Oracle Open World goes interactive
Red Fish Media teamed up with Obscura Digital -- a cutting edge media and event production company -- to power an interactive mobile experience at Oracle Open World in San Francisco. Attendees of Open World, which boasts an audience of 50,000 people, could participate by texting their responses to a variety of on-screen questions and polls presented before and during keynote presentations.
The USA Rugby team now on the small screen.
The USA Rugby team now on the small screen. USA Rugby, Setanta Sports and Red Fish Media Team Up to Put the Eagles in the Palm of Your Hand October 19 2007: USA Rugby is teaming up with Setanta Sports and Red Fish Media to provide a streaming and downloadable video clip to a cross-carrier range of handsets and cell phones in the U.
Red Fish teams up with Setanta Sports
Rugby World Cup action on your phone. Red Fish teams up with Setanta Sports to bring all the hard hitting excitement right into the palm of your hand.
President of Red Fish Media, Matt McKenna, featured in July issue of Six Degree’s
President of Red Fish Media, Matt McKenna, featured in July issue of Six Degree’s
Sony Ericsson Open announces trivia contest winner.
CORAL GABLES, Fla. – Sony Ericsson Open tournament director Adam Barrett announced Wednesday that Miami resident Carlos Bosque is the 2007 Sony Ericsson Open Trivia Text game Grand Prize winner of four day, three night trip to the 2007 Wimbledon Championships.
Red Fish Media featured in the CTIA WIRELESS 2007 SHOW DAILY
Red Fish Media featured in the CTIA WIRELESS 2007 SHOW DAILY
Top Stories
FOR IMMEDIATE RELEASE Nutrition Smart Partners with Red Fish Media Miami Beach, Fla. (October 24, 2016) — With more than a decade pioneering the mobile marketing industry, Red Fish Media continues to change the way companies market and advertise their businesses to reach customers more effectively.
The world's biggest and best event, covering payments and financial services innovation for commerce at the intersection of mobile, retail, data and technology, is back and better than ever! With 10,000+ attendees, including more than 1,000 CEOs, from 3,000 companies and 75 countries, Money20/20 is critical to realizing the vision of disruptive ways in which consumers and businesses manage, spend and borrow money. This year Red Fish Media’s President and Founder, Matt McKenna, will be joining a prestigious list of speakers discussing “Digital Marketing & Loyalty for the Connected Consumer.
Red Fish Media has just created a dynamic site for a dynamic company! Backed by years of entertainment industry experience Red Fish Media's client, Dynamic Production's, is known for its high-performance quality and ability to deliver innovative solutions within the event production industry. Dynamic has produced and serviced major sporting events, large scale music festivals, private parties, and globally recognized corporate functions.
Watch Red Fish Media’s Founder and President, Matt McKenna lead the ShopTalk panel- “Innovations in Mobile, Social and Next Generation Marketing Tactics”. Panelists (from left to right): Prama Bhatt VP, Digital & eCommerce, Ulta Beauty Bryon Colby SVP, Digital Commerce, Cornerstone Brands David Heath Founder & CEO, Bombas Shan-Lyn Ma CEO & Co-Founder, Zola Registry Matt McKenna moderating ShopTalk conversation on innovations in mobile, social, and next generation marketing tactics Posted by Red Fish Media on Monday, May 16, 2016 (function(d, s, id) { var js, fjs = d.
With 3,000 attendees, 300+ speakers and 350+ CEOs, Shoptalk is an unprecedented gathering of individuals and companies reshaping how consumers discover, shop and buy any product, service or experience. Shoptalk provides a platform for large retailers and brands, startups, tech companies and investors to come together in an open and friendly environment.
Dr. Seuss has been an inspiration to many young and old.