Contest: "Text your way to Wimbledon!"
“2007 Sony Ericsson Open Trivia Sweepstakes”
Plus 300 pairs of Sony Ericsson Open tickets awarded EVERY DAY at participating Florida Starbucks!
Official Sweepstakes Rules

(1) Description of Sweepstakes - No Purchase Necessary.
Red Fish Media (the “Sponsor”) is offering the “2007 Sony Ericsson Open Trivia Sweepstakes” (the “Sweepstakes”) and will award prizes via a random selection of valid entrants. The Sweepstakes is available at approximately three-hundred (300) participating Starbucks stores in Southern Florida. The Sweepstakes begins at 12:01 AM March 13, 2007 Eastern Time (ET) and ends at midnight March 25, 2007 ET, (“Sweepstakes Period”). All times referenced in these rules are Eastern Time. Within the Sweepstakes Period there are a series of thirteen (13) consecutive daily drawings periods (“Daily Drawing Period”). Each Daily Drawing Period begins at 12:01 AM and ends at midnight of the same day; the first Daily Drawing Period is March 13, 2007 and the last Daily Drawing Period is March 25, 2007. Entries received during each of the thirteen (13) Daily Drawing Periods are valid for that day’s drawing only, and will not be “rolled forward” for inclusion in any subsequent Daily Drawing Periods. There is one (1) one final overall drawing to select one (1) Grand Prize winner. All entries received during each of the thirteen (13) Daily Drawing Periods are valid for entry in the final overall drawing.

(2) Eligibility: The Sweepstakes is open to legal residents of the United States, and the District of Columbia, (excluding residents of New York) who are a) 18 years of age or older; b) are mobile phone subscribers as of March 13, 2007 and c) are residing in or visitors to Florida between March 13, 2007 and April 1, 2007. Sweepstakes is void in New York and where prohibited by law. Employees, officers and representatives (and members of their immediate families and those living in the same household of each) of Red Fish Media, Starbucks, the 2007 Sony Ericsson Open, their affiliated companies, and advertising and promotion agencies, and any other company involved in the design, execution or production of this Sweepstakes are not eligible.

3) How to Enter: – No Purchase Necessary to Enter or to Win a Prize. Participating Starbucks locations will display a Sweepstakes code you will use to request the two (2) trivia questions needed to participate. The Sweepstakes code displayed is specific to each Starbucks location. The Sweepstakes Code you reference in your trivia question request will determine into which store’s Daily Drawing your entry will be included.
a. Enter by SMS text message: Follow the instructions on the Starbucks store displays to send a text message to 26469 that includes the Sweepstakes code to request your two (2) trivia questions. Two (2) trivia questions will be sent via text message to the mobile phone from which you requested the questions. Send both of your answers in the same text message to 26469. If both answers are correct, you will receive one (1) entry in the Sweepstakes. You may submit answers to the questions as many times as you like, but there is a limit of one (1) entry per day per mobile phone number. Depending upon your mobile carrier and/or your service plan there may be standard messaging costs associated with the applications used to enter the Sweepstakes via SMS text message. If charges apply, they will appear as a line item on your mobile phone bill and/or account statement.
b. Enter by Email: Send an email to tennis@rfmrules.com. Please include the text code as displayed at your participating Starbucks location. The subject line of your email should read: Text your way to Wimbledon entry with the text code. There is a limit of one (1) entry per day per email address.

(4) Daily Drawing Prizes – One winner will be randomly selected from the entries received from each of the three-hundred (300) Starbucks locations to receive one (1) pair of general admission tickets to the 2007 Sony Ericsson Open, (“Ticket Prize”). In total three-hundred (300) pairs of tickets will be awarded in each of the thirteen (13) Daily Drawing Periods. The Approximate Retail Value (“ARV”) of each pair of tickets is $48/pair. There are a total of thirty-nine hundred (3,900) pairs of tickets available with an overall ARV of all tickets of $187,200. Odds of winning a Ticket Prize depends upon the number of eligible entries received for each of the Starbucks locations. Ticket Prize winners will be notified by text to the mobile phone number or the email address associated with their entry within two (2) days following each Daily Drawing Period. The text will contain a Redemption Code with instructions for accessing the tickets via email. The Ticket Prize will be valid for admission to the 2007 Sony Ericsson Open on the date specified by the Sponsor and as shown on the ticket. You cannot request and/or substitute tickets for a different date and the ticket has no cash/redemption value if you cannot use the ticket on the date for which it is issued. If selected winners do not claim their Ticket Prizes in the manner set forth above, the prizes are forfeited and will go unclaimed. Any unclaimed Ticket Prizes will not be awarded.

(5) Overall Grand Prize - One (1) winner will be randomly selected from all entries to receive a Trip for two (2) people to the Wimbledon 2007 Championships, London, England, (“Wimbledon Trip Prize”), ARV $10,000. Wimbledon Trip Prize includes round-trip coach airfare for two (2) people from the major metropolitan airport nearest the Grand Prize winner’s residence to London, three (3) night (double occupancy) standard hotel accommodation, two (2) tournament event tickets for two (2) different event sessions. Wimbledon Trip Prize does not include ground transportation to/from the departure or arrival airports, meals, tips, gratuities, accident, baggage or trip cancellation insurance, or personal expenses such as laundry and phone calls and any other expenses not indicated in these Official Rules. Winner and his/her traveling companion must travel on the same itinerary and the trip must be taken on the dates specified by the Sponsor as identified at the time of prize award. Wimbledon Trip Prize winner will be selected in a random drawing conducted on or about April 1, 2007. Odds of winning any prize depends upon the total number of eligible Sweepstakes entries received.

(6) General:
Potential Wimbledon Trip winner will be contacted via the mobile phone number or email address associated with his entry. If the potential winner’s phone or email notification is undeliverable or if the potential winner does not respond within seven (7) days of the first email or phone notification, he/she will be disqualified and an alternate winner will be selected. The potential winner of the Grand Prize will be required to complete, sign and return an Affidavit of Eligibility and Liability/Publicity Release (where legal) as a condition of being named a valid winner. The traveling companion to the winner cannot be a minor in his/her state/jurisdiction and will be required to provide proof of age/identity and sign a liability release and publicity release (where legal). Failure to return the Affidavit within ten (10) days of being provided the documents may result in forfeiture of prize, in which case an alternate winner will be selected. Wimbledon Trip Prize winner and his/her traveling companion are responsible for securing passports and any documentation needed for international travel. Sponsor has no obligation for compensation or reimbursement of any kind if the Wimbledon Trip Prize winner and traveling companion have accepted the international trip prize and cannot take or complete the trip prize for any reason. Sponsor has no obligation for compensation or reimbursement of any kind in the event there are schedule changes and/or cancellations to any or all portions of the Wimbledon 2007 Championships. In the event of a dispute over the identity of the individual submitting an entry, the prize will be awarded to the authorized account holder of the submitted Internet e-mail address or the mobile phone account submitted, regardless of the individual using the email account or the mobile phone account. The authorized account holder is the natural person who is assigned to the e-mail address by an Internet Service Provider or other organization that is responsible for assigning e-mail addresses or the domain names associated with e-mail addresses, or who is assigned the mobile phone number by their carrier. In the event of unavailability of any prize or prize component, Sponsor reserves the right to substitute a prize or prize component of equal or greater value. By accepting a prize, a winner agrees to allow use of his or her name, voice, statements and/or photo for advertising this or similar promotions without limitation and without compensation, except where prohibited. ALL TAXES ON PRIZES ARE THE SOLE RESPONSIBILITY OF THE WINNER. Prizes are not exchangeable or transferable. By participating, entrants agree to be bound by these rules and the decision of the Sponsor as final in all matters relating to the Sweepstakes. Sponsor is not responsible for any electronic, hardware or software program, network, Internet or computer malfunctions, failures, or difficulties of any kind, including without limitation, server malfunction, virus distribution or by a human error which may occur in the process of recording on-line entries at the web page. Sponsor is not responsible for any damage to an entrant’s computer hardware or software that may occur as a result of entrant participating in the Sweepstakes. Any attempt by an entrant to interfere with the operations of the Sweepstakes is a violation of criminal and civil laws; Sponsor reserves the right to seek damages from any such entrant to the fullest extent permitted by law. If, in Sponsor’s opinion, there is any suspected or actual tampering with any portion of the Sweepstakes, or if technical or other difficulties outside of Sponsor’s control compromise the integrity of the Sweepstakes, Sponsor reserves the right to terminate the Sweepstakes and in such event to select winners through a random drawing from among all valid entries received before such termination. All entries are the property of the Sponsor.

(7) Winners List: To obtain the name of the Grand Prize winner, send a self addressed, stamped envelope to: 2007 Sony Ericsson Open Trivia Sweepstakes Winners List Request, PO Box 5688, Scottsdale, AZ 85261-5688. Requests for winner’s lists must be postmarked no later than March 27, 2007.

(8) Release: BY ENTERING THE SWEEPSTAKES, YOU RELEASE AND HOLD SPONSORS, PARTICIPATING CARRIERS AND THE EMPLOYEES, OFFICERS, DIRECTORS, SHAREHOLDERS, AGENTS, AND REPRESENTATIVES OF THE FOREGOING, HARMLESS FROM AND AGAINST ANY AND ALL LOSSES, DAMAGES, CLAIMS, AND ACTIONS OF ANY KIND ARISING IN CONNECTION WITH THE SWEEPSTAKES OR RESULTING FROM ACCEPTANCE, POSSESSION, USE OR MISUSE OF, OR DEFECTS IN, A PRIZE, OR PARTICIPATION IN THE SWEEPSTAKES, INCLUDING WITHOUT LIMITATION CLAIMS BASED ON PERSONAL INJURY, DEATH, PROPERTY LOSS OR DAMAGE, PUBLICITY OR PRIVACY RIGHTS, AND/OR DEFAMATION.

Sponsor: Red fish Media, 605 Lincoln Road, STE 220, Miami Beach, FL 33139.
The Starbucks name, mark and logo are trademarks of Starbucks Corporation. Starbucks Corporation is not a Sponsor of this Sweepstakes.

1. The contestants will text a unique keyword pertaining to each Starbucks store in the promotion, such as “Sbxxx” xxx= store number 001-300 to 26469.
2. The contestant will receive a greeting and short contest description and be asked to text “Play”.
3. The contestant will then receive 2 consecutive messages containing multiple choice trivia questions. The trivia will focus on the tournament and its sponsors (Starbucks Coffee). If the contestant submits an incorrect answer, the game will stop and he will receive the failure message described below. If the contestant answers both questions correctly, he will receive the success message described below and will be placed in the winners’ pool.
4. Contestants failing the quiz will receive a message that they can enter again on the following day. A contestant will only be permitted to try once a day and to submit only one winning entry per contest period.
5. Successful entrants will receive an immediate message that they have been placed in the winners’ pool for a chance to be awarded tickets to the Sony Ericsson open and a chance at the grand prize of an all expense paid trip to Wimbledon.
6. Red Fish Media will conduct a drawing for prizes at the end of the contest based on a randomization of the winning entries. Winners will receive an SMS text message containing instructions on claiming their prizes and the days available that they may attend. Winners will also be instructed to reply to the text message with their email address so they can receive an email voucher. Non-winners will receive a consolation message.
7. Prizes will be claimed at the tournament “will call” with their unique confirmation code or printed email voucher.


Contact Us:

 

Red Fish Media:
605 Lincoln Road
Suite 220
Miami Beach , FL 33139

Office: 305.538.2731
Fax: 305.675.7936

Email: info@redfishmedia.com

Corporate site: www.redfishmedia.com